Monarch Butterfly Festival
Saturday, October 26, 2024
10 am to 4 pm


Please read the following Rules & Regulations

The Dade City Garden Club and The City of Dade City are proud to present the 2024 Monarch Butterfly Festival in our newly renovated Touchton Park, with festivities flowing out into the gardens of the Dade City Garden Club!
We will have a Kids’ Zone, entertainment, educational exhibits and a Monarch Market to delight the shoppers who will be visiting on Festival day. We are looking for unique vendors who will add to the family-oriented, environmentally friendly and whimsical nature of our community event.
If you are a nursery or plant grower, crafter, artist, creator of fun and delicious things, please fill out an application. We would love to have you as part of our event.

1. The Monarch Butterfly Festival will run from 10 am to 4 pm on Saturday, October 26, 2024. This event is Rain or Shine. No vendor will be allowed to depart early.

2. Registration applications are due as soon as possible and no later than September 30, 2024. Vendor spaces are limited, and registration will close once we reach capacity.

3. The Dade City Garden Club and the City of Dade City reserve the right to accept or reject any vendor applications they deem unsuitable for the event.

4. Sale of Tropical Milkweed (Asclepias curassavica) will not be allowed at the Festival.

5. The Dade City Garden Club and the City of Dade City reserve the right to control the look and visual impact of the Monarch Butterfly Festival site. Vendors are responsible for creating a professional and visually attractive booth. The festival committee reserves the right to request improvements in the display if necessary or relocate booths. A Butterfly/Garden theme used for decorations or carried in products is encouraged.

6. The Dade City Garden Club and the City of Dade City reserve the right to place a vendor in the area they deem most appropriate.

7. Vendors must supply all displays, props, tables, chairs, tents, etc. All extra merchandise shall be stored and kept clear of public areas.

8. Each Vendor display must consist of one 10’x10’ fire-retardant tent and a professional sign or banner showing the business name. Tables should be covered.

9. All booth display items must be contained within your 12’x12’ space. If you expand past your designated 12’x12’ area, you will be charged for an additional booth space.

10. Keeping tents stable in windy weather is necessary for safety purposes. Weights on all tents are required without exception. No stakes allowed for securing tents. Vendors without proper weights will not be allowed to participate.

11. Vendors shall be prepared for any type of weather as there is no alternative rain date for this event.

12. Vendors are responsible for their personal property.

13. All vendors selling food must have the proper license and permits in compliance with local fire and health codes.

14. Vendors are responsible for all monies collected and reporting sales tax (Pasco County sales tax 7%)

15. Generators with minimal noise levels may be acceptable but if your generator is deemed too loud by event officials, you may be requested to discontinue its use during the event.

16. Vendors may not solicit outside of their space. To do so may result in termination of your participation in this event (including future dates).

17. Vendors, vendor booths and representatives consent to be photographed and/or video recorded for use in advertising of the event. All images taken will become property of the Dade City Garden Club.

18. If your contact information changes after you submit your application, please email us at This email address is being protected from spambots. You need JavaScript enabled to view it. with the updated information so that we may contact you if necessary and keep you up to date on Festival news.

19. Parking/Setup/Breakdown details and instructions as well as booth assignments will be emailed to all vendors one week prior to the scheduled event.
20. Vendors must keep their spots clean. Vendors are responsible for leaving their space at the end of the festival clean and free of debris.

21. Payment for participation may be made by check or credit card. Checks are to be made payable to the Dade City Garden Club. A $2.00 service charge will be added to the invoice and payment is due upon receipt if paying by credit card. As noted on the Vendor Application Form, a 12’ x 12’ space is $30.00.

Please communicate this event among your contacts and on social media in order that we may promote the Dade City Monarch Butterfly Festival and help each other benefit from this event.